Privacy notice

Last updated: November 10, 2026 · Version PN-2

Who we are. Danny Gitelman, Israel, [email protected] ("we"). We are the controller of the personal data described here.

What this site is. A test page for Dayreef, a family calendar app we have not launched yet. The demo uses made-up data. We do not sell anything on this site and take no payments.

What we collect

  • If you join the waitlist: your email address, which page or page version you signed up from (a short code, such as "A" or "seo-compare"), how you reached us (campaign/UTM tags such as source and medium), the time you signed up, the version of the consent wording you saw, whether you ticked the email-updates box, and any optional multiple-choice answers you give (for example, which tablet you own).
  • If you click the early-price button (labelled "Get notified – planned price $49 lifetime"): that you clicked, and which page you were on. It records interest only; no payment is taken.
  • Form security: our form provider, Tally, processes the technical data needed to deliver and secure the form, including your IP address, from which it can derive your country, under its own privacy policy. Form data is encrypted and stored in the EU.
  • Site statistics: we use GoatCounter, which counts visits in aggregate (pages, referrers, browser type, country). It sets no cookies, stores nothing on your device, and does not store your IP address.

Cookies. The pages of this site themselves set no cookies. The waitlist form is shown in an embedded frame from Tally; when you open it, Tally sets its own analytics cookie (Mixpanel) under the tally.so domain.

We do not ask for, and ask you not to send us, information about your children or anyone's health.

Why we use it, and our legal basis

  • To email you about Dayreef's launch and early-access offers. This is all the waitlist does, so ticking the box is how you join. Legal basis: your consent (GDPR/UK GDPR Art. 6(1)(a); Israeli Communications Law s.30A). You can withdraw at any time.
  • To confirm your sign-up and, if you clicked the early-price button, to tell you the planned price if we launch. Legal basis: your request.
  • To find out which page version works best, using aggregated statistics. Legal basis: legitimate interest. No individual profiles are built.

Who processes it for us

  • Tally (Tally BV, Belgium): form and waitlist storage, in the EU.
  • GoatCounter (Ireland; servers in Finland and Germany): aggregated statistics.
  • Cloudflare (Cloudflare, Inc., USA; global network): hosts this website (Cloudflare Pages) and so processes visitors' IP addresses and technical request data to deliver the site and protect it from abuse.

Each processes data only on our instructions. We do not sell your data or use it for advertising profiles.

International transfers. We are based in Israel. The European Commission recognises Israel as providing adequate protection, and the UK recognises the same. Tally and GoatCounter are in the EU. Cloudflare is a US company with a global network; for transfers to it we rely on the EU-US Data Privacy Framework (Cloudflare is certified) and Standard Contractual Clauses in its data processing addendum. If we add another processor outside the EU, we will update this notice.

How long we keep it. Until the earlier of (a) 12 months after this test ends, or (b) our launch email plus 30 days if you don't take up the offer, unless you've asked to keep hearing from us. We keep a minimal record of your consent and any unsubscribe (email, time, wording version) for as long as needed to prove it, then delete it. Statistics are aggregated and contain no personal data. When we delete your data from our form tool, Tally may keep it in backups for up to 90 days before it is erased.

Your rights. You can ask for access to, correction or deletion of your data, ask us to restrict its use, object to it, receive a copy (portability), or withdraw consent, by writing to [email protected] or using the unsubscribe link in any email (unsubscribing also takes you off the waitlist). We'll reply within one month.

Complaints. Please contact us first. You can also complain to Israel's Privacy Protection Authority (gov.il), to your local EU data protection authority, or to the UK ICO (ico.org.uk).

Children. This site and Dayreef are for parents and caregivers aged 18 or over. We do not knowingly collect data from or about children. If you think a child has given us information, email us and we'll delete it.

Changes. We'll post any changes here, with a new date and version.